How to Promote your Content For FREE: Search Engine Optimization
Photo by Merakist on Unsplash Search Engine Optimization or SEO is about getting your site in front of the right people who are searching for products and services. To make sure that your website ranks as high as possible in the search engine results, it is essential that we know what words people actually type in to search for those particular products and services. Knowing what related phrases and topics people are searching for, may produce results which are worthwhile too. Photo by Brett Jordan on Unsplash Optimize your content for the specific topics and keywords for which you want your brand to be known. Keywords are words or phrases which potential customers are most likely using when searching for information relevant to your area of business. Finding these and understanding the customer’s motivation will help you improve the way your content shows up when these words are used to search. Photo by Christian Wiediger on Unsplash How to help search engines find and understand
